Our nearly four decades of working experience has shown that irrespective of whether a company or an organization is a new start-up, a well established company or even a Fortune 500 multi-national corporation, it's essential to understand both the competitors' strengths along with the vulnerabilities.

We work in close cooperation with your organization's team members to determine the key elements of the Competitive Forces  impacting your chosen market segments and how best to use them to your own advantage.

“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.”
― Sun Tzu, The Art of War

PORTER'S FIVE COMPETITIVE FORCES

  • COMPETITIVE RIVALRY
  • THREAT OF NEW ENTRANTS
  • THREAT OF SUBSTITUTIONS
  • SUPPLIER'S POWER
  • BUYER'S POWER